Program Corporate Social Responsibility PT SHARP Electronics Indonesia melalui Pemberdayaan Masyarakat “Kebun Gizi” di Desa Sirnabaya Teluk Jamber Kabupaten Karawang Jawa Barat
Abstract
Empowering people with the theme of "Kebun Gizi" is a program of corporate social responsibility conducted by PT. SHARP Electronics Indonesia in 2016. Corporate Social Responsibility program which consists of planting crops in hydroponic systems. This study was to determine the program of Corporate Social Responsibility PT SHARP Electronics Indonesia through Community Empowerment. In this study, researchers used a qualitative approach and case studies, as a method of research which illustrates that "Kebun Gizi” is a part of corporate social responsibility activities in the field of community development in Dusun Pejaten RT 04/02, Desa Sirnabaya Teluk Jamber Karawang, West Java. Thus with corporate social responsibility through community empowerment can improve people's lives
Keywords: Corporate Social Responsibility, Community Empowerment, Kebun Gizi
Full Text:
PDFReferences
A.B. Susanto, CSR dalam Perspektif Ganda, Harian Bisnis Indonesia, 2 September 2007
A.B. Susanto, Memberikan Gerakan Hijau, Majalah Ozon, 5 Februari 2003.
Gibson CH. 1991 A concept analysis of empowerment.J. Adv. Nurs.
Hamidah Lilik, membangun masyakat memberdayakan rakyat bandung : refika Aditama 2005
Iriantara Yosal, 2007, Commuity Relations, Konsep dan Aplikasinya, PT Remaja Rosdakarya, Offset Bandung.
Kriyantono, Rachmat, 2006, Teknik Riset Komunikasi PT. Raja Grafindo Persada Jakarta
Moleong, Lexy, J, 2002 Metode Penelitian Kualitatif, PT Remaja Rosda Karya, Bandung
Pawito, 2008, Penelitian Komunikasi Kualitatif, LKIS, pelangi, Aksara, Yogyakarta.
Permendagri RI no 7 tahun 2007 tentang kader pemberdayaan masyakat bandung fokus media
Proper alat ukur csr dikutip dari csr review, majalah bulanan vol 1. No 1, 2007, Jakarta
Rodwell CM. 1996, An analysis of the concept of empowerment. J. Adv. Nurs.
Ruslan, Rosady, 2011, Metodologi Penelitian Public Relations dan Komunikasi cetakan ke 5 rajawali pers Jakarta
Sutoro eko,2002 pemberdayaan masyakat
desa, materi diklat pemberdayaan
masyakat desa, yang
diselenggarakan badan diklat propinsi kaltim, samarinda, desember 2002)
Wibisono, yusuf, 2007, Membedah Konsep & Aplikasi CSR, Fasco Publishing, Gresik
Zakiyah, Pemberdayaan Perempuan oleh
Lajnah Wanita, Jurnal Pengkajian Masalah sosial Keagamaan, XVII, 01 Januari-Juni 2010
http://www.beritasatu.com/kesehatan/38202 9-dorong-peningkatan-kesehatan-masyarakat-lewat-kebun-gizi.html
http://citasehat.org/enironment/kebun-gizi/
https://ekbis.sindonews.com/read/1134135/34/atasi-masalah-gizi-sharp-indonesia-hadirkan-kebun-gizi-1472142207
http://www.homelivingindonesia.com/articles/event/2570-sharp-luncurkan-kebun-gizi
http://www.infoagribisnis.com/2015/05/cara-menanam-sayuran-hidroponik
https://www.rumahzakat.org/warga-bahagia-sambut-panen-kebun-gizi-pt-sharp/
https://www.sharp-indonesia.com/ind/csr
http://www.radarcirebon.com/tanam-sayur-di-kebun-gizi-sharp.html
DOI: https://doi.org/10.31294/jkom.v8i1.2114
Index by: | ||
|
||
E-ISSN: 2579-3292 | ||
|
||
Dipublikasikan oleh LPPM Universitas Bina Sarana InformatikaJl. Kramat Raya No.98, Kwitang, Kec. Senen, Kota Jakarta Pusat, DKI Jakarta 10450
|