TINJAUAN PELAKSANAAN PELAYANAN TERHADAP PENGAJUAN KLAIM NASABAH ASURANSI KENDARAAN BERMOTOR ( Studi Kasus PT Asuransi Sinar Mas Jakarta)

Vera Agustina Yanti

Abstract


The role of service to smooth the process of filing a claim often experience barriers of problem s can
occur for many reasons that come from internal and external parties . Such as the incompleteness of
the data as a condition of insurance customers filling a claim , due to the transfer of premium
continued missinformation by agents of fault repairs that are inconsistent with claims field by
customers, of delay in the handling of insurance customers making it difficult for service personel in
the service of the service process and hamper the process of filling a claims for writing intended to see
to what extent the role of service in helping to smooth the process of filling insurance claims on the PT
Asuransi sinar mas the process claim is insurance customers to bring the data completeness
requirements ,contact the service, and conducted a survey and analysis service of the insured vehicle.
Various efforts and strategies carried out by the company to meet customers needs it is proved by the
increase of policy in number 21.226 in year 2010 and the year 2011 =22.675 . it shows confidence and
customers satisfaction increase insurance .
Key words: filing a claim, implementation of service, insurance


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References


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Tjiptono Fandi, 2001, Management Jasa, Yogyakarta, Andi Pers

Tjiptono Fandi, 2001, Strategy Bisnis dan Management Yogyakarta , Penerbit Andi.

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Http//:Sinarmas.co.id/FAQ/Asuransi_Kendaraan.asp




DOI: https://doi.org/10.31294/jc.v12i1.7859

ISSN: 2579-3314

Dipublikasikan oleh LPPM Universitas Bina Sarana Informatika

Jl. Kramat Raya No.98, Kwitang, Kec. Senen, Kota Jakarta Pusat, DKI Jakarta 10450
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